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December 05, 2006
RTE News goes virtual
It was a big day for entrepreneur John Mahon in the Irish media yesterday. Not only did screenshots from his Dublin sim adorn the Virtual Ireland supplement in The Times but he was also interviewed by Philip Bromwell on RTE's 6one news. Yes, believe it or not, RTE's main even news bulletin went in exploration of Second Life. Now it has surely jumped the shark!
What was really interesting though was to observe the reaction of some viewers. At 6.49pm, directly after the news item, I got my first click through here on a search for "Dublin in Second Life" from Google.ie. Between that and 8pm I had 24 more hits for similar search terms after which time it tapered off sharply.
Which goes to prove that people will interrupt what they're doing and invoke the all-seeing Google when they come across something that piques their interest. Either the PC is always-on in the background or it's not an hindrance to boot it up. The sit back and sit forward media can and do complement each other. And the transition can happen in a flash.
Technorati Tags: rte, news, second life, dublin
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Comments
I find that people are ready to jump online at a moment's notice to search for something interesting they've seen on tv or heard on the radio.
After Ray D'Arcy's baby was born I saw a marked increase in searches for his name, "Jenny Kelly" and various permutations of them plus the word "baby".
Paul Stokes' appearance on the Late Late Show brought hordes online searching for the YouTube video!
Posted by: Donncha O Caoimh | Dec 8, 2006 11:16:10 AM
