Damien Mulley understands social media like few people I know. Just 24 hours ago he twittered - "Were someone in Ireland to do a pisstake YouTube video about Steorn in the next few days, they'd surely get a massive spike in traffic."
The punchline is that Conor had openly expressed understandable frustration just days ago that a company like Steorn could get coverage on TechCrunch while LouderVoice could not. But entrepreneurs are opportunistic by nature, never give up and know that there's more than one way to skin a cat. So kudos to you Conor and don't forget to buy Damien a pint! ;-)